TV and Film Industry
The Conscious Outfit offers sustainable shopping and styling solutions for people who need clothing.
We curate the secondhand market for you. We source constantly and have a massive amount of inventory. This includes vintage and contemporary clothing and accessories for women and men.
Private by appointment visits
- Small run production
Joanne and Casey collectively bring over 30 years of experience in the fashion industry and a great love of fashion and design.
In 2018 Joanne and Casey began to learn about the dark side of the fashion industry and started to change their own personal shopping habits. Their love of fashion and helping people inspired them to want to help others find more sustainable shopping solutions. They take the work out of shopping and create an experience for every client no maPer how big or small the project. Whether sourcing, styling, shopping, or creating up-cycled garments – The Conscious Outfit works with love and attention to detail to meet the needs of their clients.
After growing up in a family with a love for sewing, Joanne attended SCAD to pursue a degree in fashion design. She then began her own line, Chic & Delight, bringing her own whimsical style to the Atlanta fashion scene. Diving into the local scene, she connected with boutique owners and helped shape and create a local network.
Casey was heavily influenced by her fashionable grandmothers and fell into retail in high school after growing up doing trade shows. Through her love of working with people she went on to manage stores for Billy Reid, James Perse, Theory, and Kate Spade. Though she loved leading a team, working one on one to help clients represent their best self remained her favorite part of the job.
Joanne Fredo: email@example.com 404.388.0839
Casey Kelly: firstname.lastname@example.org 404.643.9612